Results-driven
done-for-you marketing services to help your boutique fitness studio grow with ease

From full classes to full pipelines—our digital marketing services help boutique fitness studios like yours attract members, build loyalty, and boost ROI.

INCREASE your bOOKINGS WITH EASE

Your studio’s growth - our expertise

You’ve built a space where people come to move, heal, and feel strong. Our job? To make sure they can find you. From yoga to Lagree, pilates to barre, we specialize in helping boutique fitness studios grow sustainably—with marketing that’s strategic, stress-free, and actually works.

Now imagine this…

Your classes are booked solid. Your new client waitlist is growing. Your inbox is filled with inquiries. And you didn’t have to DIY a single post or guess at ad strategy.

That’s what it looks like when marketing is done for you, not by you.

hi, I’m Sam

Without a plan, you get the best workout gear and decor, but no leads. You spend hours making reels, but nobody's booking. You're not alone.

We take your brand and business goals and turn them into a powerful digital marketing engine—so you can teach, lead, and scale (without the stress).

Why this works for studios Like yours

The right marketing connects your movement mission to your ideal members.

We use industry-specific strategies tailored to boutique fitness spaces to fill your classes and nurture member loyalty. No generic templates, just thoughtful, proven methods for community-driven growth.

 What we do

Digital Ad Management:

Get in front of your dream clients with strategic ad campaigns that convert—without the guesswork.

Content Marketing:

From blog posts to email newsletters, we help you educate, inspire, and convert through words that work.

SEO:

We help your studio show up when people Google “reformer pilates near me” (and other key phrases your ideal clients are searching).

Full Custom Marketing Strategy:

Ads + SEO + content, all working together to grow your studio. One team, one plan, big impact.

Let’s build a strategy that fits your brand

From overwhelmed to empowered…

  • You’re constantly switching between instructor, receptionist, and social media manager

  • Your amazing offerings aren’t reaching the right people

  • You’ve tried it all, and you’re still not getting consistent leads or growth.

We get it—and we can help.

A marketing partner you can trust

We’ve helped boutique fitness businesses hit their next level with strategic, done-for-you marketing. You stay in your zone of genius. We handle the strategy, execution, and optimization.

Results? That’s what we do.

what our clients say

“If you don't want to waste your time but want to jump right into an effective digital marketing program, Sam is your best bet. She's a lean mean marketing machine. She gets it done - and with flair. I hope to work with Sam again on future client business. She is a true gem.”

Is this you?

  • You’ve got a killer class schedule but can’t seem to fill it

  • Your social feed is on fire, but traffic is 🔥... cold

  • You’re ready to grow but need a partner who gets boutique fitness

Let’s make marketing feel as aligned as your flow class.

Our services

Digital Ad Management

Attract new clients with paid digital ads focused on promoting your key classes.

Search Engine Optimization

Rank locally for key offers and show up when clients are searching online.

Content Marketing

Retain clients with exclusive offers, and rebooking reminders. Increase bookings with abandoned cart messaging. Improve your ARPA with upsell messaging.

Full-Service Digital Marketing

Position your brand as the go-to expert in your area with high-quality, keyword-driven ads, SEO, and content marketing.

Packages designed for growing fitness studios brands

Ready to go from posting and hoping → to scaling with confidence?

Whether you’re just launching or ready to open your next location, we have packages built for every stage of your growth.

DISCOVER THE PACKAGE THAT’S RIGHT FOR YOU

my story

Have we met yet? I’m Sam

Hi, I’m Sam—founder of Sam DiNicola Digital. I help boutique fitness studios grow through strategic digital marketing that actually works. If you’re ready to stop guessing and start scaling, I’m your person.

Have questions about our services?

  • While we specialize in health & wellness, we work with a variety of small businesses. If our approach resonates, we’re happy to help.

  • Yes! We've helped brands like yours attract better-fit patients and scale sustainably.

  • We offer done-for-you strategy and execution based on our 10+ years in business—no hand-holding needed. You get expert support with clear deliverables.

  • Before we start, we’ll conduct a discovery session to learn about your business, goals, and challenges. From there, we create a customized strategy designed to meet your specific needs. We don’t believe in cookie-cutter solutions—everything we do is tailored to you.

  • Paid ads see traction quickly; SEO and content take time but offer compounding returns. We balance both for short and long-term growth.

  • It’s all about where your business is and what kind of support you need. We’ll help you choose what’s best based on your goals.

  • We handle most of the heavy lifting, but collaboration is key to success. We’ll need your input during the onboarding phase to understand your goals, audience, and branding. After that, we’ll keep you updated through regular reports and strategy calls to ensure everything aligns with your vision.

  • Most clients start with a 3- or 6-month commitment. We scale services based on your goals and growth.

  • Download our free guide or explore our packages. When you’re ready, book a strategy call.

Let’s grow your business together…