A clear, data-backed digital marketing strategy—built for your business.

Stop guessing and start growing. Get a fully customized, done-for-you roadmap to scale your business with confidence and clarity.

A strategy-first approach that sets you up for success

You don’t need more scattered marketing tactics—you need a clear, data-driven strategy designed specifically for your business. With the Digital Strategy Roadmap, we take an in-depth look at your current digital presence, analyze your competitors, and create an actionable, step-by-step plan so you know exactly where to focus your time and budget.

This isn’t just another strategy session—it’s a comprehensive, done-for-you marketing audit and roadmap that gives you the direction and confidence you need to grow.

"Sam helped me set the groundwork for my business and gave me a clear marketing strategy that made everything feel so much more achievable. She breaks things down into actionable steps, so I finally know what to focus on. Working with her was a game-changer!"

Marketing shouldn’t feel like a never-ending puzzle

You know marketing is essential, but figuring out where to start—or what to focus on—feels overwhelming.
✔ Are you tired of wasting time and money on marketing that doesn’t get results?
✔ Have you been trying to piece together strategies from blogs and social media, but nothing sticks?
✔ Do you feel stuck because you don’t know whether to DIY, hire a VA, or invest in expert help?

If this sounds like you, you’re not alone. Many business owners struggle to create a cohesive strategy that drives real results.

What if I told you it doesn’t have to be that way?

Marketing doesn't have to be so confusing and stressful

What if instead of guessing, you had a crystal-clear roadmap designed just for your business?
What if you knew exactly which strategies to focus on, how to prioritize them, and where to invest your budget?
What if you could make data-backed decisions instead of relying on trial and error?

That’s exactly what the Digital Strategy Roadmap provides—clarity, confidence, and a step-by-step action plan to move forward with marketing that works.

The clarity you need. The strategy you deserve.

No more guessing. No more wasted time. The Digital Strategy Roadmap gives you a clear, customized plan so you know exactly where to focus your marketing efforts—and start seeing real results faster.

Imagine having a step-by-step plan that actually works…

✔ You wake up knowing exactly what needs to be done to grow your business online.
✔ You’re no longer spinning your wheels with scattered tactics—every move is strategic and results-driven.
✔ You feel confident in your marketing decisions, knowing they’re backed by data and expertise.

This isn’t just wishful thinking—it’s what happens when you have a proven roadmap built specifically for your business.

You Don’t Have to Figure This Out Alone—We’ve Got You Covered

You shouldn’t have to spend hours researching SEO, ads, and content marketing just to stay competitive. That’s where we come in.

We do the heavy lifting for you—analyzing your market, identifying your biggest growth opportunities, and building a fully customized marketing roadmap that tells you exactly what to do next.

With our expert guidance, you can stop second-guessing and start seeing real results.

I’ve been where you are.

I’ve been in your shoes—and I know what works

Hey, I’m Sam DiNicola, and I know firsthand how frustrating it can be to try to grow your business online without a clear plan. That’s why I created the Digital Strategy Roadmap—to give business owners a data-backed, step-by-step marketing strategy that takes the guesswork out of growth.

After 8+ years of helping startups and SMBs scale their businesses, I’ve seen what works and what doesn’t. Now, I’m sharing that knowledge with you in a customized roadmap designed for your business, your budget, and your goals.

The digital strategy roadmap gets you…

A custom strategy built for you

Not a one-size-fits-all plan, but a data-backed roadmap tailored to your business.

Clarity on where to focus

Know exactly which strategies will have the biggest impact and how to execute them.

A done-for-you plan, not more homework

You get a clear, actionable roadmap, not just more information to sort through.

What you’ll experience with us…

A fully customized strategy based on your goals, market, and budget.

Clear recommendations for execution, whether DIY, hiring in-house, or outsourcing.

Confidence in your marketing plan, knowing it’s backed by expert insights.

No more second-guessing—just a step-by-step roadmap to success.

And much more! We are constantly updating our expertise and offerings.

"I finally feel like I have a real plan! Sam laid everything out so clearly and helped me see exactly where to focus my time and money. I can’t recommend the Digital Strategy Roadmap enough!"

✔ Competitive Analysis of 3 competitors, including website traffic, social media, and ads.
✔ SEO Audit of your website + keyword research with content recommendations.
✔ Marketing Strategy Audit with expert recommendations to optimize your current efforts.
✔ Complete Digital Marketing Roadmap detailing which strategies to prioritize and how to execute them.
✔ Budget & Execution Plan outlining costs, timelines, and outsourcing vs. DIY options.
✔ 30-Minute Review & Implementation Call to ensure you’re ready to take action.

What You Get with the Digital Strategy Roadmap

For just $2,197, you’ll receive:

Ready to get started?

Looking for hands-on execution? We also offer done-for-you digital marketing services, including SEO, paid ads, and full-service marketing strategies.

Hi, I’m Sam!

I’m Sam DiNicola, founder of Sam DiNicola Digital. Over the past 8+ years, I’ve helped hundreds of startups and SMBs scale their businesses with proven digital marketing strategies.

I know marketing can feel overwhelming, but with the right roadmap, you can grow your business without burning yourself out. Let’s build your strategy together.

Who is this for?

✔ Entrepreneurs & SMBs who need a clear, customized marketing plan to scale.

✔ Business owners who are tired of guessing and want a strategy that actually works.

✔ Anyone who wants to spend less time researching and more time growing.

Still have questions? We’ve got answers! 

We understand that choosing the right marketing partner is a big decision. Here are some of the most common questions we get from potential clients to help you understand how we work and what you can expect.

  • The Digital Strategy Roadmap is a done-for-you marketing plan tailored to your business. It includes:

    • A competitive analysis of three competitors (website traffic, social media, and ads).

    • An SEO audit + keyword research and content recommendations.

    • A review of your current marketing efforts with expert feedback.

    • A complete step-by-step strategy roadmap that outlines which marketing efforts to focus on first and how to execute them.

    • A budget and execution plan, helping you decide what to handle in-house vs. outsource.

    • A 30-minute review and implementation call to make sure you’re ready to take action.

  • This is a done-for-you service, NOT a coaching program. We do all the research, analysis, and strategy development for you. You walk away with a fully customized marketing plan designed to fit your goals, budget, and timeline—without having to figure it out on your own.

  • This isn’t a one-size-fits-all template. Your Digital Strategy Roadmap is fully customized based on your business model, goals, target audience, and industry trends. We use data-driven insights to determine the best approach for your specific situation.

  • We deliver your complete roadmap within 10-14 business days of purchase. You’ll also receive a 30-minute review call to go over your strategy, answer any questions, and ensure you’re confident in moving forward.

  • If you decide you’d rather have us implement the strategy for you, we offer done-for-you services for digital ads, SEO, and full-service marketing execution. You’ll have the option to discuss additional support if needed.

  • We’re not a one-size-fits-all agency. We take the time to understand your business, goals, and challenges, creating personalized strategies that deliver results. As a boutique agency, you’ll get the expertise and professionalism of a larger agency with the personal attention and tailored service of a trusted partner. Plus, we specialize in working with startups, SMBs, and wellness brands, so we know how to create marketing solutions that work for you.

  • We don’t offer discovery calls for this service, but if you have any questions before purchasing, feel free to email us at hello@samdinicoladigital.com and we’d be happy to help!

Still have questions? Contact us today to see how we can help your business grow.

Get your digital strategy roadmap today

“This was exactly what I needed. I found it challenging to get out of the day to day in my business. However, Sam made me realize I was charging too little and working too much. She helped me come up with a plan to reduce my hours and make more. I was able to end a package with one of my lower paying clients and get back 8 hours a month that I can focus on marketing and/or getting a higher paying client while working less.”

“Sam was very good at getting to know my business and what I needed to focus on. It was super helpful and I received a lot more direction and information that I expected. Sam did an awesome job at helping me focus on how to tackle digital strategy for my business. She explored my business goals and visions and helped build a structure that is self-sustainable and that I can continue to use to be effective and efficient. I'm glad I had the opportunity to connect with her.”