Download our guide: How health & wellness businesses 3x their ROI in 90 days

Inside, you’ll discover actionable strategies for digital ads, SEO, and email marketing that are working right now for gyms, studios, med spas, coaches, and wellness practitioners. These are real strategies delivering real results—helping businesses attract new clients, fill programs, and increase retention. Use this guide to spot opportunities in your own wellness business and start making changes that drive measurable growth.

What we do

Done-for-you digital marketing for health & wellness businesses without the guesswork.

We’re not just strategists, we’re your execution partners. At Sam DiNicola Digital, we create and implement custom marketing strategies designed around your goals, your clients, and your capacity.

From ad campaigns that fill your classes and programs, to SEO that helps new clients find you first, to email marketing that keeps your community engaged and coming back, we do the heavy lifting so you can focus on serving your clients and growing your wellness business.

Not ready for ongoing services? That’s why we created the Digital Strategy Roadmap—a one-time strategy that gives you clarity without a retainer.

Why work with us?

Boutique agency feel. Big agency results, tailored for health & wellness businesses.

We combine data-backed strategy with expert implementation designed for gyms, studios, practitioners, med spas, and coaches.

Every client gets personalized support. There’s no cookie-cutter marketing plans here.

Our clients don’t just get more clicks, they book more clients, fill their programs, and grow their wellness businesses with confidence.

We’re proud to be the go-to growth partner for health & wellness businesses who want expert strategy without the overwhelm of a big agency retainer.

What our clients are saying

“Sam DiNicola Digital was great to work with. They developed an ad strategy that took into account the entire business and helped us to look at where we could make improvements at the purchase point with our staff. It was great to have ad management that looked at the whole picture. If you are looking to drive more traffic and increase sales for your business, I would highly recommend working with them!”
“Working with Sam has been the greatest investment for my business, I wish I would've reached out to her sooner! My business has grown so much in the last 6 months from working together and I am feeling so much more confident in the content I put out. If you're feeling lost on what to do then hop on a call with Sam you won't regret it!”
“I have had the pleasure of partnering with Sam DiNicola Digital for several years. Sam and her team consistently deliver exceptional results, which has led to increased revenue and growth for my clients. Sam has a great way of looking at the whole picture and outlining how the marketing strategy should support the higher level goals of a client. They are always on top of deadlines and quick to communicate any updates or changes. Sam DiNicola Digital is an outstanding digital marketing partner that I would recommend to anyone looking to take their, or their client's, business to the next level.”
“Sam DiNicola Digital helped us navigate a potentially rocky transition from our PR agency and made it easy and seamless. Your guidance during the heightened political and social environment over 2020 and determining the appropriate voice for Tocca was helpful and much appreciated! We saw increased audience, growth in web traffic and sales from our time working with SDD.”
“If you don't want to waste your time but want to jump right into an effective digital marketing program, Sam is your best bet. She's a lean mean marketing machine. She gets it done -- and with flair. I hope to work with Sam again on future client business. She is a true gem.”
“My experience with working with Sam, was life-changing! And that's not an over-exaggeration! I came in thinking that I was going to get sales and marketing help, and walked away with so much more than that!”

What's Next?

● What's Next? ●

The best place to start is the Digital Strategy Roadmap, a one-time, done-for-you strategy built specifically for health & wellness businesses. You’ll know exactly where to focus your time and budget to grow your wellness business with confidence.